ADIDAS 5TH AVENUE
New York Blue Blast 2017.
Art Direction, Design, and Renderings for Denton-Cardew Design.
Design development of store front windows, interior spaces and floor plan to accommodate experience design, custom designed displays and merchandising.
Concepting for seasonal rollouts is ongoing with Denton-Cardew Design.
Creative Direction by Michael Castellon for Adidas North America and DCD. Art Direction by Chris Bradley, Jeremy Delgado for DCD. Fabrication and installation by Tangram International.